[Remote] Senior Marketing Communications Specialist
Note: The job is a remote job and is open to candidates in USA. Fullsight is a shared services group working across three affiliate organizations, SAE ITC, SAE International, and Performance Review Institute (PRI). They are seeking a Senior Marketing Communications Specialist to support SAE Publications, focusing on increasing awareness and engagement through effective marketing communications.
Responsibilities
- Support the development and execution of multi-channel marketing campaigns and targeted promotional initiatives that drive awareness, engagement, and usage of SAE Publications and related products
- Develop and manage marketing content and digital assets across email, web, and social channels to promote publications and research offerings
- Monitor campaign performance and audience engagement data and apply insights to improve messaging, targeting, and overall campaign effectiveness
- Track campaign budgets and support efficient use of resources within established guidelines
Skills
- Bachelor's degree in marketing, communications, business, or a related field
- 4 years of experience in marketing, marketing communications, content marketing, or related field
- Familiarity with peer-reviewed publishing, technical content marketing, or content licensing/subscription models
- Experience marketing technical publications, research, scholarly content, subscription products, or digital information products preferred
- Experience supporting multi-channel campaigns, utilizing digital marketing channels, including social media, email marketing, and content marketing
- Strong writing, editing, and messaging skills
- Strong active listening skills to understand stakeholder needs and translate them into effective marketing support
- Strong project management skills with the ability to manage multiple priorities, deadlines, and deliverables
- Ability to simplify technical subject matter into clear, audience-appropriate communications
- Strong written and verbal communication skills with the ability to work effectively across teams and with a range of stakeholders
- Proficiency in marketing analytics tools and the ability to interpret data to drive decision-making
- Preferred experience working within Workfront, Salesforce, Marketo, or related platforms
- Experience working with B2B and B2C audiences across engineering, academic, research, library, or institutional markets preferred
Benefits
- Standard office environment: remote or hybrid if in the Pittsburgh, PA area
- Access to modern digital collaboration tools and technology resources is provided to ensure productivity and seamless communication across locations.
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